V2 Records Benelux was founded by Richard Branson in 1997 as part of the V2 International group with affiliates in the USA, UK, Scandinavia, Germany, France, Italy and Benelux. In February 2007 the current director of V2 Benelux, Tom Willinck, rounded off a successful management buy out together with our current distributor, Bertus Distribution.

V2 Benelux has offices in The Netherlands (Hilversum), Belgium (Brussels), France (Paris) & Germany (Hamburg) and provides all key functions in-house in these countries (marketing, radio/tv and press promotion, production, sales and accounting).


  • Stefan Hayes
    Press Promoter
  • Tom Willinck
  • An Lesneuck
    General Manager Belgium
  • Max Beekman
    Head of Marketing & Promotion
  • Marien Huijssoon
    Head of Digital and A&R
  • Sem Janssen
    Data Analyst & Streaming Manager
  • Jelle Stavasius
    Project & A&R Manager
  • Nienke Hoogenberg
    Press & Content Promoter
  • Gerard Esenkbrink
    Label Manager
  • Peter Schoor
    Label Manager
  • Elise Platteau
    Promotion Manager BE
  • Marcus Offermanns
    Press Promoter GSA
  • Pierre Moritz
    Promotion & Streaming Manager France
  • Casper Janse
    Financial Controller & Royalty Manager
  • Jonas De Pooter
    Label Manager BE
  • Daniël Bouwhuis
    Project & Streaming Coördinator
  • Rens van Heijst
    Radio & TV Promoter
  • Fleur Plazier
    Intern Press Promotion
  • Daniek van den Nieuwenhuijzen
    Intern Content & Streaming
  • Arlen Uiterwijk
    Royalty Manager