The Howl & The Hum are releasing new track “27” on 1st May via AWAL. The track is taken from the forthcoming debut album “Human Contact”, set for release 29th May. It’s a moving, melancholic synth-driven track that captures the band’s wide musical ambition.
Of the track, frontman Sam Griffiths says:
“'27' is a song of sad triumph, recalling the sad disco pioneers: Robyn, Haim, Caroline Polachek, but done with a twisted mindset: that the narrator is so caught up in their own bitterness, they cannot let go.”
“We all want to make an impression on other people. It's a childish trait, but we want other people to be thinking about us: it affirms our existence. '27' explores the pettiness and bitterness of this quality by summoning two scenes: the second the person you love leaves, and years down the line when they regret what they've done, having never been able to conquer the memory of you.”
The band’s stunning debut album “Human Contact” is set for release on 29th May via AWAL Records. Its songs are drawn from across the emotional spectrum, where wonderful lyrics and ambitious songwriting combine with both musical restraint and epic, horizon-sized choruses to create a wonderful debut record. It has been produced by Jolyon Thomas (Royal Blood, Slaves, U2) and recorded at Big Jelly Studios in Kent.
On the album Sam says:
"Human Contact" is about a very modern kind of loneliness: one in which we are reminded of intimate moments which haunt us, via technology or through isolation. This album is both a breakup record and a love letter to memory, and the fading definition of human contact itself.”
“Recorded in September 2019, this album was written before society fell into a period of self-isolation, which goes to show the importance of Human Contact in a digital age.
The Howl & the Hum have been tipped by Wonderland, DIY, The Line of Best Fit, Clash, Music Week and more, as well as at radio by Huw Stephens, Annie Mac, Tom Robinson and John Kennedy.